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SID – Sultans for Investment & Development
Case study
How SID took routine HR off its team’s plate and built a faster way to hire
The fast-growing Egyptian real estate developer automated leave and documents, organized hiring with ZenATS, and gained a direct line to every employee.
5-in-1
leave, records, announcements, hiring and mobile on one platform
ZenATS
hiring organized in one place

SID's experience is a real example of how an HR system can simplify the way we work and make the whole workflow more efficient.
Dr. Sherif El-Ghazaly
HR & Admin Director, SID
A young developer that grew up fast
Sultans for Investment & Development (SID) started in 2019 and has grown into a real estate investment and urban development company with real momentum in Egypt. Every new hire added another file, more leave requests and another person HR needed to keep informed.
“As our team grew, managing routine tasks like leave requests and documentation became something we needed a system for.” — Dr. Sherif El-Ghazaly
Looking for a partner, not just a tool
“We were looking for a partner that would help us achieve our goals, and ZenHR was the right solution.”
What changed with ZenHR
- Routine HR work, automated: leave requests move through ZenHR and employee documents live in one place.
- Hiring made simpler with ZenATS: candidates, stages and hiring decisions organized in one place.
- A direct line to every employee: announcements reach the team directly and quickly.
- Easy setup and responsive support on the ZenHR app.
“The system made it easy for us to reach our employees and share announcements, which made our interactions much faster.”
The results
- Time and effort saved for HR, freeing the team for higher-value work.
- Routine admin automated in one system.
- A smoother hiring process with ZenATS.
- Stronger employee engagement through faster communication.